Wednesday, October 23, 2019

Different ways to Select the Right Salesforce Implementation Partners


Businesses today are striving hard to keep their customers happy and are using various methods and technologies to ensure the same. When it comes to delighting customers and one talk about a CRM solution one simply can’t skip a name “Salesforce”. With changing business dynamics and evolution of mobile technology, consumers buying behaviour has changed drastically. Today consumers look for instant gratification and don’t make a repeat purchase if the customer service of product or service they have chosen is poor. Therefore an excellent CRM solution that can handle an ocean of customer’s data in a synchronised way and helps business to keep track and monitor customer service becomes crucial. Salesforce provides a vast arena of CRM services to small as well as large enterprises through its implementation partners.

So if you have made up your mind to use Salesforce as your preferred CRM solutions provider, choosing the right Salesforce Implementation Partners would certainly be your next step. Below mentioned tips will help you out to zero in on the right salesforce implementation partner for your business needs.

· The Right Fit:
 Asses the size of your enterprise and know the exact pain areas you want to fix. If you are a large sized enterprise with complex IT infrastructure and big operation, then look for a larger consulting firm. Large salesforce implementation partners would bring in requisite technical skills, system architecture and experience to handle the size of your operation. Conversely if you have a small business with smaller budget and IT infrastructure then you should consider smaller firms.

· Referral Checks:
Firstly check  AppExchange listing of the partner to get an aggregate customer satisfaction rating (CSAT). Ask your prospective Salesforce Implementation Partner to provide you list of their customers so that you can do a referral check. This will enable you to know the cost factor, expertise, team size and support system of the implementation partner.

· Excellence Driven:
 Look for the number of types of salesforce certifications the implementation partner holds. Also look for their partnerships with other salesforce specialists and how much they invest in R&D. The quality of partner should match to their R&D efforts because the more keen they are to improve their services; more invested they are to your success.

· Cost Criterion:
 Don’t just make cost as the driving factor while choosing the right Salesforce implementation partner. May be a partner who has given you a higher cost has assed your needs correctly and justifies his cost. While the other partner may have given you rock bottom prices but may not have checked all your other boxes.

Tuesday, October 15, 2019

How Salesforce Consultants are Defining Trends in New Era of Selling


In today’s dynamic business environment and ever changing customer preferences an organization needs to be adaptive and innovative too. Today consumer is the king and name of the game is “Customer experience”. Salesforce has always been customer centric and strived to meet the expectations with extensive market research and by providing cutting edge technology solutions. If one want to succeed in a business venture it therefore becomes pertinent that customer needs are correctly assessed and mapped with suitable technology solutions. Sales force cloud provides you with customer focussed solutions, interactive user interface and customer analytics.

While top Salesforce Consultants have shared trends in this new era of selling, here we would focus on few major trends in this new era of selling.

1. Personalized Customer Experience:
New age customers look for personalised interaction than regular crude sales pitch. 79% 0f customers say that it is absolutely important to interact with salesperson that is a trusted consultant and not just a sales-rep. They expect the consultant to understand their need accurately with empathy and map it with suitable solutions. They also expect that the consultant doesn’t just have technical knowhow of salesforce platform but also in-depth knowledge of their Industry. Sales leaders are now also focussing on customer retention through enhanced customer satisfaction and developing a long lasting experience with customers.
 More than 82% of customers expect that the consultant focuses on their pain areas and don’t just try to sell irrelevant products to their organization. More than 56% of decision makers look to enhance their customers experience and generating fresh leads.

2. Focus on Customer ROI:
High performing sales team focus on selling solutions to customers which have a direct impact on their ROI. Apart from personalised interactive approach, deep analytics helps the sales team to give right selling insights and generate new leads for its customers. In this new era of selling, high performing sales team rely heavily on proactive personalised engagements with customers through strong communication channels.
Around 73% of sales leaders acknowledge the importance of impactful communication and personalised customer interaction. When everything is well connected and communicated, across all verticals of business it makes easy for the sales team to work with customers to their satisfaction. More than 60% of Salesforce Consulting Partners believe that business organizations would be able to sell faster when they have an integrated approach while dealing with all functions of customer..

3. Collaborative Approach:
Top sales leaders are of opinion that collaborative approach amongst various verticals of customer is critical when it comes to delivering high results for customers .Use of technology to enhance productivity and reducing unnecessary administrative cost is also a top trend amongst modern salesforce consultants. Today the sales team is not limited to just interacting with customers but they need to manage customer responses, CRM and workflows. 60% sales professionals consider it critical to have a single focused view of customer in different roles or departments. While more than 76% of sales leaders believe that analytics is the key factor to achieve consistent customer satisfaction.

4. Adopting AI (Artificial Intelligence) :
AI is the top priority growth area for sales team and majority of Sales leaders are of opinion that they are too bogged down with non selling tasks and want to use AI technologies for smart selling techniques. Soon lead scores, email replies, everyday administrative tasks will be automated and integrated so that sales team can focus on core issues. AI is expected to grow around 144% and high performing teams have already understood its importance. AI is not just helping Salesforce Consultants to be efficient but is also enhancing overall customer experience by automatically recommending products to them and at the right time.


For more information about Salesforce Consultants, Visit:
https://www.damcogroup.com/salesforce/Salesforce-CRM-Consulting-Partner.html

Saturday, October 12, 2019

Run your Business with Salesforce1 Mobile App


Mobile apps have created a revolution in today’s digital world and unless someone is living inside a cave can easily understand this. Mobile penetrations are at an all time high and with advent of Smartphone’s it is going to ever increase. It would be right to say that we spend more of time with our mobile than we do on laptops or desktops. Mobile app development technology has in a way changed the entire landscape and has changed our decision making behavior on travel, shop, staying connected and making purchase decisions. Salesforce hasn’t missed the bandwagon and is providing a range of services when it comes to Mobile app development technology.

Salesforce provides an enterprise class mobile app solution that provides you access to crucial data of CRM on your phone or tablet. 

Some key features of Salesforce1 Mobile App are as follows:

  • Cross platform functionality- Saleforce1 Mobile App works both on android and IOS systems automatically without any need to do any development work on your part.
  • Offline capabilities- The app has offline capabilities so the user doesn’t have to suffer due to signal failure caused due to variety of reasons.
  • Salesforce licence inclusive- Yes you read it right, saleforce1 mobile app comes inclusive with salesforce license.

You can also customize your mobile app as per your business needs while using salesforce1 mobile app services. Which means you can tweak the mobile app as per your needs in functions like layout, mobile navigation and quick actions. Use of metadata allows salesforce1 mobile app to work instantly without any hiccups. Most of the customization that you may need is automatically inbuilt in salesforce1 mobile app which gives you flexibility to meet your requirements. While Desktop provides you an opportunity to enter and edit large chunks of data but mobile app provides you with agility. Imagine sales rep editing customer details on his mobile rather than waiting for download of 100 page doc, Salesforce mobile app in this way also helps in making sales team life easier. Having said that, it would be also prudent to know that while salesforce mobile app is amazing but it doesn’t do everything as the full salesforce site does. No business can overlook mobile app in today’s environment as consumer preferences are changing and sales force mobile app provides a one stop solution for all your mobile app needs.